Candy Market – Industry Trends and Forecast to 2029

Global Candy Market, By Type (Hard-Boiled Sweets, Mints, Gums and Jellies, Chocolate, Caramels and Toffees, Medicated Confectionery, Fine Bakery Wares, and Others), Age Group (Children, Adult, and Geriatric), Price Point (Economy, Mid-Range, and Luxury), Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Pharmaceutical and Drug Stores, Food Services, Duty-Free Outlets, E-Commerce, and Others) – Industry Trends and Forecast to 2031.

The global candy market size was valued at USD 242.94 billion in 2023 and is projected to reach USD 330.95 billion by 2031, with a CAGR of 3.94% during the forecast period of 2024 to 2031.

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**Segments**

- **Product Type**
- Chocolate
- Non-chocolate

- **Distribution Channel**
- Supermarkets/ Hypermarkets
- Convenience Stores
- Online Retail

- **Flavor**
- Fruity
- Mint
- Nut
- Others

**Market Players**

- **Mars, Incorporated**
- **Mondelez International**
- **Nestle S.A.**
- **Ferrero**
- **Meiji Holdings Co., Ltd.**
- **The Hershey Company**
- **Perfetti Van Melle**
- **Haribo GmbH & Co. KG**

The global candy market is segmented based on product type, distribution channel, and flavor. Product type includes chocolate and non-chocolate candies. Chocolate candies hold a significant market share due to their popularity and variety. Non-chocolate candies, including gummies, hard candies, and licorice, cater to consumers looking for alternatives. In terms of distribution channels, supermarkets/hypermarkets, convenience stores, and online retail play vital roles in reaching consumers. While traditional brick-and-mortar stores remain popular, online retail is experiencing significant growth due to the convenience and variety it offers. When it comes to flavor preferences, fruity candies are prevalent among consumers of all ages. Mint, nut, and other flavors also have dedicated consumer bases, contributing to the market's diversity and growth.

Major market players in the global candy market include Mars, Incorporated, Mondelez International, Nestle S.A., Ferrero, Meiji Holdings Co., Ltd., The Hershey Company, Perfetti Van Melle, and Haribo GmbH & Co. KG. These companies have a strong presence in the market, offering a wide range of candy products that cater to varying consumer preferences. Mars, Incorporated, known for brands like M&M’s and Snickers, holds a significant market share with its innovative products and marketing strategies. Mondelez International, the parent company ofThe global candy market is highly competitive, with key players continually innovating to meet consumer demands and stay ahead in the industry. Mars, Incorporated, one of the industry giants, has a diverse product portfolio that caters to a wide range of tastes and preferences. Their iconic brands like M&M's and Snickers have a strong global presence and are widely recognized by consumers. Mars has been investing in product development and marketing strategies to maintain its market leadership and engage with consumers across various demographics.

Mondelez International, another major player in the candy market, boasts a portfolio of well-known brands such as Cadbury and Toblerone. The company has been focusing on expanding its product offerings and entering new markets to drive growth. Through strategic acquisitions and partnerships, Mondelez has strengthened its position in the global candy market and diversified its revenue streams. The company's commitment to sustainability and innovation has resonated well with consumers, further enhancing its brand reputation.

Nestle S.A., a Swiss multinational food and beverage company, has a strong foothold in the candy market with brands like KitKat and Smarties. Nestle has been proactive in responding to changing consumer preferences by introducing new flavors, packaging designs, and marketing campaigns. The company's emphasis on product quality and responsible sourcing has earned it a loyal customer base and contributed to its continued success in the industry.

Ferrero, an Italian confectionery manufacturer, is renowned for iconic brands such as Ferrero Rocher and Nutella. The company's focus on premium ingredients and unique product offerings has set it apart in the competitive candy market. Ferrero's commitment to innovation and sustainability has helped drive its growth and maintain consumer trust.

Meiji Holdings Co., Ltd., a Japanese food and pharmaceutical company, has a significant presence in the candy market with brands like Hello Panda and Yan Yan. The company's dedication to high-quality products and consumer satisfaction has been key to its success. Meiji's focus on product diversification and expansion into new markets has enabled**Segments**

- **Product Type**
- Chocolate
- Non-chocolate

- **Distribution Channel**
- Supermarkets/ Hypermarkets
- Convenience Stores
- Online Retail

- **Flavor**
- Fruity
- Mint
- Nut
- Others

**Market Players**

- **Mars, Incorporated**
- **Mondelez International**
- **Nestle S.A.**
- **Ferrero**
- **Meiji Holdings Co., Ltd.**
- **The Hershey Company**
- **Perfetti Van Melle**
- **Haribo GmbH & Co. KG**

Global Candy Market, By Type (Hard-Boiled Sweets, Mints, Gums and Jellies, Chocolate, Caramels and Toffees, Medicated Confectionery, Fine Bakery Wares, and Others), Age Group (Children, Adult, and Geriatric), Price Point (Economy, Mid-Range, and Luxury), Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Pharmaceutical and Drug Stores, Food Services, Duty-Free Outlets, E-Commerce, and Others) – Industry Trends and Forecast to 2031.

The global candy market is a dynamic and competitive landscape with various product types, distribution channels, and flavor preferences driving consumer choices. Chocolate candies continue to dominate the market due to their popularity and diverse offerings, catering to a wide range of consumer preferences. Non-chocolate candies

 

Global Candy Market survey report analyses the general market conditions such as product price, profit, capacity, production, supply, demand, and market growth rate which supports businesses on deciding upon several strategies. Furthermore, big sample sizes have been utilized for the data collection in this business report which suits the necessities of small, medium as well as large size of businesses. The report explains the moves of top market players and brands that range from developments, products launches, acquisitions, mergers, joint ventures, trending innovation and business policies.

The report provides insights on the following pointers:

  • Market Penetration: Comprehensive information on the product portfolios of the top players in the Candy Market.
  • Product Development/Innovation: Detailed insights on the upcoming technologies, R&D activities, and product launches in the market.
  • Competitive Assessment: In-depth assessment of the market strategies, geographic and business segments of the leading players in the market.
  • Market Development: Comprehensive information about emerging markets. This report analyzes the market for various segments across geographies.
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the Candy Market.

The following are the regions covered in this report.

  • North America [U.S., Canada, Mexico]
  • Europe [Germany, UK, France, Italy, Rest of Europe]
  • Asia-Pacific [China, India, Japan, South Korea, Southeast Asia, Australia, Rest of Asia Pacific]
  • South America [Brazil, Argentina, Rest of Latin America]
  • The Middle East & Africa [GCC, North Africa, South Africa, Rest of the Middle East and Africa]

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