SEO and Content Marketing for B2B SaaS Startups in India: Five Bets That Compound
Most SaaS startups start their SEO the same way: a blog, a list of keywords with big numbers, and a weekly article called "The Ultimate Guide to Something." Six months later, traffic is up, demos are flat, and the founder wonders why thousands of readers never become customers.
The mistake is treating SaaS SEO like media. A software buyer searches with a job to do and a budget to defend. If you...