The Rise of In-Game Advertising
In-game advertising refers to advertising in computer and video games. This form of advertising has grown enormously over the past decade into a multi-billion dollar industry. Brands and marketers are increasingly tapping into the huge potential of the gaming audience by integrating their ads and products into popular games.
According to research firm MRFR,...
Report Overview:
The Global In-Game Advertising Market achieved a valuation of $6.63 Billion in 2022 and is anticipated to exceed $14.75 Billion by 2030, reflecting a compounded annual growth rate (CAGR) of 10.5% during the forecast period from 2024 to 2032.
Key Market Players:
Alphabet Inc., Anzu Virtual Reality Ltd., Blizzard Entertainment Inc., Electronic Arts Inc., MediaSpike...
In-Game Advertising Market Overview:
The in-game advertising market has experienced robust growth, driven by the surging popularity of video games and advancements in advertising technologies. This market involves integrating advertisements within gaming environments, offering a unique way for brands to engage with a highly engaged and diverse audience. In-game ads range from static billboards...
Vantage Market Research has added the latest report on global In-Game Advertising Market to its collection of market research report that provide a complete overview of the respective markets. This report researches and evaluates the impact of Covid-19 outbreak on the In-Game Advertising Market by involving the potential opportunity & challenges, drivers, and risks.
The Global In-Game...
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